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Elinor Thomas

Product Owner

After 4 years working in Analyst Roles in Legal and General where El spent her time across various analytics roles, since 2021 she has been TMAC's Product Owner.

With varied experience across Web Analytics, identifying conversion opportunities and proving marketing ROI and as a Business Analyst working closely with L&G's Customer service team. El found her love for customer experience optimisation when she introduced SMS outbound comms as part of the Insurance purchase journey

As Product Owner El sets out the roadmap for our products, consults customers for feedback and works closely with behavioural scientists to continuously improve what we do.


What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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Elinor Thomas

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